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Immersive Design – La Grande Bellezza @ Noaptea Birourilor de Arhitectura

Posted on: 13 May 2025

    IMMERSIVE DESIGN EXPERIENCE Te invităm într-un tur al cladirii din Calea Victoriei 147, unul dintre cele mai recente proiecte ale Picktwo Studio – La Grande Bellezza. Designul este inspirat de filmul La Grande Bellezza din 2013, regizat de Paolo Sorrentino. Clădirea în care se află restaurantul este imaginată ca fiind casa lui Gep […]

Dieci il Numero

Posted on: 09 Apr 2025

The Dieci il Numero restaurant proposes a narrative interior design concept, where the space becomes an active part of the story. The multiple identity—gastronomic, sportive, and literary—is integrated into a coherent architectural language, with each area of the restaurant treated as a “chapter” that unfolds gradually through graphics, symbolic objects, and subtle scenography. The organization follows Mediterranean hospitality principles, with an open and flexible plan centered around a communal table that encourages interaction. Décor and colors reference emblematic figures and literary allusions, subtly supporting the narrative dimension. Natural materials and sustainable finishes define a healthy ambiance, enhanced by efficient lighting and customized furniture designed for durability. Through this intervention, a commercially unremarkable ground floor is transformed into a recognizable urban landmark, with a glazed façade and a visual identity that creates an open connection with the street.

Ana Pan

Posted on: 09 Apr 2025

Born 2 Bake

Posted on: 09 Apr 2025

Laboratorul Born2Bake Born2Bake Laboratory was born out of a passion for artisanal pastry and was designed as a space that blends functionality with the delicate aesthetics of this creative universe. More than just a classroom, the interior becomes a complete experience, where learning intertwines with inspiration and sensitivity.

The color palette, dominated by warm shades of dusty pink and cream, creates a playful yet professional atmosphere. Lighting highlights both the workspace and the final products, while preserving a welcoming character. To balance the cold aspect of stainless-steel equipment, warm finishes and details were integrated, bringing harmony to the design. A distinct visual and educational element is the wall with separation funnels, inspired by a laboratory, which serves both as a teaching tool about ingredients and as a point of attraction. Born2Bake thus becomes a place of passion and creativity, where aesthetics and functionality complement each other.

Trickshot AFI Cotroceni

Posted on: 09 Apr 2025

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Simona Halep Hotel

Posted on: 09 Apr 2025

Designul Hotelului Simona Halep The design of the Simona Halep Hotel in Poiana Brașov is a harmonious fusion of warm wood textures, deep red leather furniture, and discreet ambient lighting, creating a welcoming and sophisticated atmosphere. Elegant metallic accents add a contemporary touch, while carefully designed spaces enriched with Simona Halep’s memories and achievements provide a personal warmth and exclusivity. The result is a perfect balance between modern comfort and alpine charm, offering guests an experience as inspiring as the name it carries.

 

DreamPrints Hub

Posted on: 09 Apr 2025

Dream Prints Prints is designed as a mixed-use space—showroom and office—where wallpaper becomes both an object of inspiration and a tool for creative work. The showroom highlights wallpaper as the central element of décor, within an environment that invites visual exploration and artistic interpretation. The furniture, with simple and discreet lines, is chosen not to compete visually with the patterns, but to emphasize them as if they were artworks in a gallery. At the same time, the office areas are seamlessly integrated, offering a functional and aesthetically coherent workspace. The intense chromatic palette, with metallic accents and balanced contrasts, brings dynamism and stimulates creativity for both visitors and the team.

Elementul central al showroom-ului este un candelabru atipic – o instalație spectaculoasă din literele care compun cuvântul „DREAM”, inspired by the brand’s logo. Suspended above the presentation area, this detail captures the essence of the brand: a tribute to dreaming, imagination, and expression through design.

CODE7

Posted on: 14 Nov 2024

VIVO

Posted on: 14 Nov 2024

La Grande Bellezza

Posted on: 14 Nov 2024

The design of the Italian-style bar is directly inspired by the film La Grande Bellezza, exploring the contrast between surface beauty and deep emotional resonance—a recurring theme in the film’s poetic and visually rich scenes.

The space is conceived to be flexible and adaptable, with seemingly mismatched furniture, easy to rearrange or replace, reflecting the passage of time, the ephemerality of parties, and imperfect beauty. Objects with history are valued more than flawless design.

Arranged in an interwar building in central Bucharest, the bar preserves the original textures, complemented by a black metal structure that unifies the décor and allows future transformations. The outdoor extension creates a natural connection with the city. The result is a vibrant, introspective, and open space, inviting guests to live their own version of la grande bellezza.

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